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Made to mix
Nothing stays still for very long at HKLIVING. New ideas enter the studio almost daily, existing ones are pulled apart and put back together, and just when things begin to feel settled, someone usually decides to shake them up again. Not for the sake of change, but because the pursuit of something better is often more interesting than perfection itself.
We approach our ceramics with that same mindset. When a new series takes shape, it doesn’t happen in isolation. Colours are placed next to existing glazes, new silhouettes find themselves surrounded by familiar ones, and pieces from different collections are brought together to see what happens. Sometimes they click immediately. Sometimes they compete. And sometimes a combination feels slightly wrong until one small adjustment suddenly makes it right.
It keeps us from designing collections that are too neatly contained within their own world. 70s Ceramics has its unmistakable character, just as Chef Ceramics, Sunday Ceramics and Farmhouse Ceramics have theirs. But put them around the same table and something else happens.
The differences become their strength. A cleaner shape can calm a more expressive glaze; something nostalgic can suddenly feel new again when placed next to an unexpected colour. Over time, our ceramics have become less about individual series and more about the collection they form together. Layered, slightly contradictory and always open to another addition. It felt only natural that the packaging should catch up.
HKLIVING Ceramics is the new visual identity bringing all of our ceramic collections together. Each series keeps its familiar name and character, but the boxes no longer live in separate visual worlds. Instead, colour is connected more closely to the pieces inside, creating a varied palette that shifts across the range while remaining distinctly HKLIVING.
That means saying goodbye to some familiar cues, including the iconic orange packaging of 70s Ceramics and making room for something richer. On the shelf, the boxes create a colourful and deliberately mixed display rather than a row of predictable repetitions. Different enough to keep things interesting, connected enough to clearly belong together.
And perhaps that’s the point.
A cupboard full of ceramics rarely looks its best when everything matches. It becomes more personal with every mug picked up on a whim, every plate added later and every unlikely combination that turns out to work.
Our new packaging simply follows the same idea.
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